Glossary of Terms

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

Banner

A digitally produced product printed on vinyl material that displays art and information. Can be hung inside or limited outside use and is available with a glossy or matte finish.

A specially-created sample kit with your logo printed in specific sizes on one sheet using CAD-PRINTZ opaque digital transfer. The logos can be cut apart and applied to a variety of items to show the extensiveness of what can be offered.

A digitally-produced, full color product with an adhesive to affix to a car bumper.

A digitally-produced, full color product for both apparel and non-apparel.

Clip Art

A collection of art to be used in Easy Prints layouts.

The changing of the ink color midway through a screen printed transfer run. Your pricing is based on the total sold with a small fee to change the color. For example you might want 10 in red and 40 in white; you would be priced at the 50 total with a fee for the color change.

Color Match

The mixing of a color that is not included in our stock colors, typically to a Pantone number.

A booklet of the ink color selection available from Transfer Express.

Custom Clip Art (CCA)

Clip art saved from one of your Easy Prints Plus orders for your future use in Easy Prints layouts.

Dealer

A Transfer Express customer.

Dealer ID

A Transfer Express customer number.

Distress

An effect which gives your print a worn look.

Easy Prints®

A collection of customizable professionally created art layouts. You can change the text, clip art, font and choose the colors and size. Easy Prints can be used for both apparel and non-apparel products. Three choices are available: Easy Prints Plus, created from your artwork, Easy Prints Letters, and Easy Prints Numbers.

Online design preview of custom created Easy Prints layouts.

Screen printed transfers designed to go on polyester or cotton that stretches.

Pre-spaced individual screen printed transfer names applied with a heat press.

Express Pack

A box of Easy Prints numbers that includes 15 number 1s and 5 each of the numbers 0, 2, 3, 4, 5, 6, 7, 8 and 9.

A type of transfer that uses glitter ink and a dot pattern to give the look of rhinestones.

A product used in conjunction with a screen printed transfer that gives a shiny look.

Letter styles (typestyles) that can be used when printing custom products.

Frame Layouts

Digital transfers that combine an Easy Prints layout with provided full color art.

An online tool to help you figure how many images can fit on a gang sheet when ordering screen printed transfers.

Gang Sheet

A screen printed transfer sheet that has multiple images on the sheet.

A screen printed transfer with sparkle.

An antique white screen printed transfer that glows a luminescent green in the dark.

Plastisol, screen printed ink type that has adhesive added. Applies in 4 seconds.

Head To Toe Gang Sheets

A specially created “tattoo” look transfer layout that can be cut apart to be used in multiple places.

Heart Size

A transfer size designed to be applied to the left chest.

A machine that applies transfers using time, temperature and pressure settings.

Heat Printing Pillow

A foam cushion sold by Stahls’ ID for use with their products. A pillow should NOT be used with transfer application.

A digitally printed product designed for retail sale that includes your company information on a card with helmet decals and helmet sticker numbers.

Helmet Sticker or Helmet Decal

A digitally printed product printed with an adhesive that adhere to helmets.

A screen printed plastisol transfer type that applies at a high temperature and melts into the fabric giving a soft feel.

The Transfer Express “bible,” a book with Easy Prints layouts to help you create custom transfers for apparel and non-apparel products such as stickers, banners, window decals, wall graphics and static clings.

Idea Gallery

Online photos of Easy Prints layouts that have been printed on apparel.

On online tool to help you figure proportions when calculating enlargements or reductions.

The choice of inks used for screen printed transfers. Examples are Goof Proof, Hot Split, Polytrans, Glitter, Pearl and Glow in the Dark.

Jumbo Gang Sheet

A premium priced, oversized gang sheet that is 13 x 15 inches.

Kraft Paper

A type of cover sheet which produces a matte finish.

Layouts

Professionally created designs (templates) used to create Easy Prints transfers.

League Layouts

Specially priced screen printed gang sheets, where multiple teams (sponsor strips) are put on one sheet.

A kit that can be purchased from Transfer Express to help with the selling of custom transfers. Includes idea book, dealer guide, samples, retail price list, poster, getting started guide, color selector, and a coupon.

An online tool to help you figure how many numbers are needed for a team or league.

Number Kit

A box of Easy Prints numbers that includes 120 of the number 1, 30 each of 2,3,4,5,6, and 9, and 15 each of 7, 8, and 0 for a total of 315 digits.

Outline Color

The outermost color on a multi-color print.

Pantone®

International color matching system using numbers to identify colors.

A screen printed transfer type with a pearlescent effect or shimmer.

Letters and numbers that are peeled off sheets and applied with a heat press.

Plastisol

Ink used for screen printed transfers.

Platen

Upper or Lower metal plate of the heat press. Lower platens can be interchangeable and are sold as a Heat Press Accessory.

Plastisol, screen Printed transfers that have adhesive which applies with a lower temp/longer time than Goof Proof.

Proof

Artwork ordered to view the art prior to ordering the transfer.

A screen printed transfer formula that puffs when applied.

Screen printed transfer that reflects direct light.

Reorder

An additional order of the same item ordered with the provided reorder number.

Dealer pricing that has been doubled for retail selling—what you would charge the customer.

Reusable Cover Sheet

A type of cover sheet which leaves a shiny finish.

Rush

A premium service ordered for a fee when an item is needed prior to the scheduled ship date.

Transfers produced using plastisol ink and the screen printing method.

Shirt Tags

Easy Prints layout for creating shirt tag screen printed transfers.

Show-Through

The area of art or text where the shirt color shows through the design.

Speedy Air

Two-day air shipping service offered for the same price as Ground service.

Split Front

A type of print needed for a button-down shirt where the print will be applied to both sides of the shirt. TIP: Cut the transfers in half to apply to each side.

A digitally produced product that affixes to smooth glass services with static electricity. Static Clings can easily be removed and repositioned.

Stickers

A digitally produced product with an adhesive backing for application on a variety of items including helmets, lockers, drinking bottles, etc.

Threading (dressing)

An application technique where you “dress” the apparel on the lower platen.

3D Layouts

Color digital transfers that incorporate three dimensional effects.

Transfer

An image printed on a release paper that is applied to apparel using a heat press.

A line of screen printed transfers using simulated color to give a full color look.

TX Ticker

The interactive online shipping schedule for Transfer Express products.

Typesetting

A list of words for application to one shirt. For example, a class list or schedule that is printed on the back of a shirt.

Letter styles (fonts) that can be used in Easy Prints custom transfers.

Upload

The method of sending artwork electronically.

A digitally printed, full color product that can be applied to walls, then removed or repositioned.

A digitally printed product for permanent placement on a window.